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Integrate OmniSend with Manifest

By following this guide, users can effectively integrate OmniSend with Manifest and optimize their email marketing strategies.

Updated over 7 months ago

About OmniSend

Omnisend is an email & SMS marketing platform with a suite of features made specifically to help ecommerce stores grow their online businesses faster.

OmniSend and Manifest

Leverage the zero-party data you collect through the Manifest AI to retarget customers via marketing channels like emails through automated journeys & campaigns.

Capabilities

  • Grow you subscriber list:

    • Get more customer opt-ins in a conversational manner via Manifest AI

  • Create smarter segments on OmniSend:

    • Create different segments based on collected customer data like what your customers searched for, which products they asked questions about and so on.

  • Personalize OmniSend flows and campaigns:

    • Personalize the content used in the emails sent to your customers based on collected customer data

Sample use cases

  • Run an automated journey to customers who ask about “shirts in red” but don’t purchase

  • Run an automated journey to customers who searched for best-sellers but did not click on any of the recommendations

  • Create a segment of all customers who clicked on a product recommendation but didn’t complete the purchase and send them an email

  • Send a campaign to all customers who chose response 2 in the 3rd question of the quiz

Events list

Track the following events with associated event properties to segment users & personalise the messages sent

  • similarProducts - When a customer clicks on the 'View similar products' CTA sent with product recommendations

  • productSearch - When a customers searches for a product

  • productDetails - When a customers asks for details about a particular product

  • linkClicked - When a product recommendation is clicked

  • widgetClicked - When a customer engages with an AI nudge

How to integrate OmniSend with Manifest?

Please go through this tutorial to understand how to integrate your OmniSend account with Manifest:

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